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Toplam kayıt 22, listelenen: 1-10
Bagging soft decision trees
(Springer Verlag, 2016)
The decision tree is one of the earliest predictive models in machine learning. In the soft decision tree, based on the hierarchical mixture of experts model, internal binary nodes take soft decisions and choose both ...
The happiness industry: How the government and big business sold us well-being
(Sage Publications Ltd, 2016-12)
[No abstract available]
Advergaming - How does cognitive overload effect brand recall? Differences between in-game advertising (IGA) and advergames
(IGI Global, 2016-06-29)
Advergaming serves as a new and valuable form of online advertising, especially for companies that target young consumers. This study examines the impacts of cognitive overload with placement prominence on respondents' ...
Sales promotional strategies and buying behavior in an emerging market at the post recession period
(IGI Global, 2016)
The aim of this study is to investigate the influence of sales promotional tools on consumer buying behavior in an emerging market at the post-recession period. This study assesses consumers' proneness to sales promotions ...
Two-port network parameters
(CRC Press Taylor & Francis Group, 2016)
[No abstract available]
CSR and social marketing as enablers of recovery after the global recession: the Turkish banking industry
(IGI Global, 2016-12-21)
Corporate Social Responsibility (CSR) is a relatively new concept in Turkey. Leading companies including banks stress socially responsible activities in their marketing communications. The recent economic crisis put banks ...
Lossless matched broadband power amplifiers
(CRC Press Taylor & Francis Group, 2016)
[No abstract available]
Power amplifier design principles
(CRC Press Taylor & Francis Group, 2016)
[No abstract available]
Broadband and multiband doherty amplifiers
(CRC Press Taylor & Francis Group, 2016)
[No abstract available]
High-efficiency broadband class-e power amplifiers
(CRC Press Taylor & Francis Group, 2016)
[No abstract available]