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Toplam kayıt 21, listelenen: 1-10
CSR practices in Turkey: Examining CSR reports
(Greenleaf Publishing, 2015-07)
This study examines the private companies that publish CSR reports in Turkey. Turkey has a growing economy, located in an international arena with an increasing number of global brands starting to export their products ...
The new labor skills in the new economy
(Springer, 2014-03-06)
In the last 30 years a dramatic change has been observed in the supply and price of skilled labor relative to unskilled labor. The aim of this chapter is to review the recent empirical literature on the changing demand for ...
Visiting the iron cage: Bureaucracy and the contemporary workplace
(Springer, 2014-03-06)
Bureaucracy as an organizational form has always been a controversial issue and placed at the very heart of most discussions within organizational theory. One side of this prolonged discussion praises this administrative ...
Electronic word-of- mouth communication in online social networks: The motivational antecedents of electronic word-of-mouth (eWOM) engagement in online social networks
(IGI Global, 2015-08-28)
Online social networks (oSNS) enable users to construct strong relationships with friends, family, as well as strangers. They also enable users to share information concerning experiences and opinions about products, brands ...
Dealing with destructive workplace behaviour: an overview of mobbing in Turkish organisations
(Kluwer Law International, 2013-11-11)
[No abstract available]
Skills, technology and working practices in Turkey
(Kluwer Law International, 2013-11-25)
[No abstract available]
Advergaming - How does cognitive overload effect brand recall? Differences between in-game advertising (IGA) and advergames
(IGI Global, 2016-06-29)
Advergaming serves as a new and valuable form of online advertising, especially for companies that target young consumers. This study examines the impacts of cognitive overload with placement prominence on respondents' ...
Advergaming - how does cognitive overload effect brand recall? Differences between in-game advertising (IGA) and advergames
(IGI Global, 2017-01-06)
Advergaming serves as a new and valuable form of online advertising, especially for companies that target young consumers. This study examines the impacts of cognitive overload with placement prominence on respondents' ...
Sales promotional strategies and buying behavior in an emerging market at the post recession period
(IGI Global, 2016)
The aim of this study is to investigate the influence of sales promotional tools on consumer buying behavior in an emerging market at the post-recession period. This study assesses consumers' proneness to sales promotions ...
CSR and social marketing as enablers of recovery after the global recession: the Turkish banking industry
(IGI Global, 2016-12-21)
Corporate Social Responsibility (CSR) is a relatively new concept in Turkey. Leading companies including banks stress socially responsible activities in their marketing communications. The recent economic crisis put banks ...