Künye "Mirzayeva, L. (2022). Digital marketing during the Covid-19 pandemic: a field study in the education sector. İstanbul: Işık Üniversitesi Lisansüstü Eğitim Enstitüsü." 2- Lisansüstü Eğitim Enstitüsü | Institutes için listeleme
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Digital marketing during the Covid-19 pandemic: a field study in the education sector
(Işık Üniversitesi, 2022-06-14)Using the interactivity theory of marketing, the major goal of this research was to look into the effects of digital marketing elements (trendiness, interactivity, and attractiveness) on the performance of higher education ...