Browsing Fen Bilimleri Enstitüsü / Graduate School for Science and Engineering by Author "Özaydın, Fatih"

Now showing items 1-2 of 2

Determining the opinion leaders in online social networks

Kuru, Murat Berkant (Işık Üniversitesi, 2014-06-12)

As online social networks have become the most visited web portals, marketing professionals are having more attention over them. Besides advertising options of the OSNs, advertisers try to leverage content marketing by ...
The effects of social media and gamification on prospective students' university choice perception case study: ''the game of your life'' by Özyeğin University

Üstün, Fatih (Işık Üniversitesi, 2014-06-12)

This study is about the effect of online social media and gamification on prospective student's university choice perceptions. University choice perception is very longstanding topic on research area. There are numerous ...