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  • 1- Fakülteler | Faculties
  • İktisadi ve İdari Bilimler Fakültesi / Faculty of Economics and Administrative Sciences
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  •   DSpace@Işık
  • 1- Fakülteler | Faculties
  • İktisadi ve İdari Bilimler Fakültesi / Faculty of Economics and Administrative Sciences
  • İşletme Bölümü / Department of Management
  • İİBF - Makale Koleksiyonu | İşletme Bölümü / Department of Management
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The U.S. term structure and return volatility in emerging stock markets 

Demirer, Rıza; Yüksel, Aslı; Yüksel, Aydın (Springer, 2020-05-29)
This paper examines the predictive power of the U.S. term structure over return volatility in emerging stock markets. Decomposing the term structure of U.S. Treasury yields into two components, the expectations factor and ...
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Solving the multiple level warehouse layout problem using ant colony optimization 

Arnaout, Jean Paul M.; ElKhoury, Caline; Karayaz, Gamze (Springer Verlag, 2020-03-01)
This paper addresses the multiple level warehouse layout problem, which involves assigning items to cells and levels with the objective of minimizing transportation costs. A monthly demand and an inventory requirement are ...
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Oil price uncertainty, global industry returns and active investment strategies 

Demirer, Rıza; Yüksel, Aydın; Yüksel, Aslı (Elsevier B.V., 2020-11)
This paper shows that time-varying oil return volatility predicts regime transitions across a majority of global stock sectors, particularly for durables, financials, industrials, oil & gas, telecommunications and utilities. ...
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Time-varying risk aversion and currency excess returns 

Demirer, Rıza; Yüksel, Aslı; Yüksel, Sadettin Aydın (Elsevier Ltd, 2022-01)
This paper documents an economically significant risk premium associated with a currency's sensitivity to time-varying risk aversion. Consequently, an investment strategy that takes a long (short) position in currencies ...
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Did you read the news before playing the advergame? The effects of priming, persuasion knowledge and placement strength on brand attitude and recall in advergames 

Sağkaya Güngör, Ayşegül (Inderscience Publishers, 2020-06-01)
With the advergames, marketers reach their goal of conveying their message to their target audience in an entertaining way. The study aims to find out, first, how the priming effects responses of the advergame players ...



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AuthorDemirer, Rıza (3)Yüksel, Aslı (3)Yüksel, Aydın (2)Arnaout, Jean Paul M. (1)ElKhoury, Caline (1)... View MoreSubjectAdvergame (1)Advertainment (1)Ant colony optimization (1)Brand placement (1)Branded entertainment (1)... View MorePublication Typearticle (5)Languageeng (5)Publication CategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı (5)Access Type
info:eu-repo/semantics/closedAccess (5)
Attribution-NonCommercial-NoDerivs 3.0 United States (3)Date Issued2020 (4)2022 (1)Full Text StatusWith Full Text (5)

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