Browsing SBE - Tez Koleksiyonu | Yöneticiler İçin İşletme Yönetimi / Executive MBA by Citation "Taştekin, A. T. (2016). An application of niche marketing from Turkish pharmaceutical sector; orphan drugs. İstanbul: Işık Üniversitesi Sosyal Bilimler Enstitüsü."
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An application of niche marketing from Turkish pharmaceutical sector; orphan drugs
(Işık Üniversitesi, 2016-06-23)English; Within this research, with the application of niche marketing to the Turkish pharmaceutical sector the issue of orphan drugs and treatment of rare diseases which are not only Turkey's but also other countries’ ...