Künye "Benli, B. & Ferman, M. (2019). The effect of cultural dimensions on conspicuous consumption and online compulsive buying behavior : a comparative study among Turkish and American consumers. Journal of Management Marketing and Logistics, 6(2), 103-127. doi:10.17261/Pressacademia.2019.1038" Öğrenci Yayınları Makale Koleksiyonu için listeleme
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The effect of cultural dimensions on conspicuous consumption and online compulsive buying behavior : a comparative study among Turkish and American consumers
(PressAcademia, 2019-06-30)Purpose - The study investigates the influence of cultural dimensions on the two important outcomes of today’s consumer society; conspicuous consumption and online compulsive buying behavior. Also, another aspect of this ...