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Toplam kayıt 51, listelenen: 31-40
The factors that affect the company's b2b overall use throughout the b2b portal transactions and a survey in Turkey
(Işık Üniversitesi, 2007)
This study concentrates on B2B (Business to Business) electronic commerce which is used by many companies in Turkey for purchasing and selling goods over the internet by connecting B2B portals. It is known that during the ...
The advertiser's perspective on advertising agency-client relationships: A survey of leading advertisers in Turkey
(Işık Üniversitesi, 2006)
This dissertation focuses on the relationship between advertisers and their advertising agencies, in an effort to understand what drives advertiser's satisfaction in this relationship which can have considerable impact on ...
Perceptions on strategy in general and strategic management : a survey on common strategic perception among medium-high level managers in Turkey
(Işık Üniversitesi, 2010-06-21)
The usage of the notion of strategy, defined as the ways to be followed for the military units and the countries to reach specified goals has a history that can be traced back 2500 years. The theory of strategy is a process ...
Factors affecting research and development (R&D) collaboration of multinational enterprises (MNEs) and their local partner firms : a case study of Turkish automotive industry
(Işık Üniversitesi, 2009)
This thesis focuses on disclosing the factors that affect the Research and Development (R&D) collaboration between Multinational Enterprises (MNEs), and their Turkish partner firms, in the automotive industry. Following ...
Spatial patterns of the Turkish manufacturing industry in the context of economic integration : an analysis for the post 1980 period
(Işık Üniversitesi, 2007)
The dynamics of industrial agglomeration across the regions and the reasons for such agglomeration have been the focus of interest particularly in exploring the effects of economic integration of regions on the spatial ...
Strategic human resources management applications in leading Turkish firms
(Işık Üniversitesi, 2009)
Since Human Resources Management (SHRM) is generally accepted as a potential tool for creating a unique and permanent competitive advantage out of company's Human Resources, essence of it is well documented at the international ...
The attitudes of purchasing managers working at the leading manufacturing enterprises in Turkey towards supply chain collaboration: a proposed model based on inter-organizational trust, information sharing and commitment
(Işık Üniversitesi, 2007)
Collaborative supply chains have been receiving attention of the academic researchers, especially, for the last decade. The challenging conditions of the prevailing global competition has raised the necessity of designing ...
Initial public offering (IPO) performance : A case study from İstanbul Stock Exchange Market
(Işık Üniversitesi, 2008-01-12)
The significance of IPO underpricing has attracted many researchers' attraction in the past decades. This study addresses the IPO mispricing phenomenon in Istanbul Stock Exchange (ISE) market, and aims to provide additional ...
Factors affecting consumer attitude in permission based mobile marketing: an empirical study for Turkey
(Işık Üniversitesi, 2008)
This dissertation studies mobile marketing, the permission and user attitude for acceptance of mobile services by consumers accessed mainly by mobile phones. The objective is to analyze the factors affecting consumer ...
Examination of the relationship between attitude and perceived usability of software in a context-driven specific scenario
(Işık Üniversitesi, 2008)
Literature regarding human and computer interaction is enormous in size. Since computers have strated to play an important role in our everyday life, researchers have focused om improving the interaction between these two ...