Ara
Toplam kayıt 3, listelenen: 1-3
Importance of packaging as a marketing tool and two examples from soft-drinks industry
(Işık Üniversitesi, 2003)
In this project, the role of packaging as a marketing tool will be analyzed. In regards to packaging , it can be said that consumers may think that a product with an attractive package is of better quality than its ...
Competency-based human resource management systems: Case studies of a multinational company in fmcg industry and a native human resources company in service industry
(Işık Üniversitesi, 2003)
Competencies are a composite of knowledge, skills and behaviors that are required for effective performance in a job. Competency approach have been known and implemented for almost three decades. Especially in the last ...
Evaluation of innovativeness of Turkey with respect to European Union integration
(Işık Üniversitesi, 2003)
This thesis consists of four main parts. The first part presents information about the definition and classification of innovation. Product innovation, process innovation, technical innovation, administrative innovation, ...